Alisson Shore and SNK ATK are joining forces.
Earlier this week, the Filipino rapper revealed his collaboration with the Manila-based fashion brand for his very own merch line for his latest album, GARUDA. The line includes a t-shirt and tote bag, designed to represent his album and the story it tells.
"GARUDA represents 'wings', and this album is a vehicle for my music taking flight and reaching new heights as I create bigger and better experiences," says Alisson in a press statement. "This collab with SNK ATK is another way for me to explore new possibilities, as we create products that allow my fans to own a piece of the album, and by extension a piece of me."
Ready for the GARUDA Official Merch? DEC 3 9 PM at https://t.co/MfWaow1y3R and https://t.co/iP8NBz2fhg
— Alisson Shore (@alisson_shore) December 2, 2021
Available via COD, GCash, Bank Transfer, Domestic and International Shipping pic.twitter.com/JXeiXWNdLq
The GARUDA collection will drop later today, 3 December at 9 PM PHT via SNK ATK's official website and Lazada.
On the design concept, SNK ATK Creative Director and Principal Designer Psalm Alfafara says, "We're big fans of Alisson's music, with some of his past music videos featuring elements in line with SNK ATK's aesthetic and attitude. I had deep conversations with Alisson about his motivations for using the 'Garuda' from Hindu mythology as a symbol for this album."
"With concept firmly in mind, we tapped Sketchole for the winged Alisson illustration and incorporated that into my graphic designs for the t-shirt and tote. I also designed the silhouette of the oversized shirt to fit with Alisson's own personal style," Psalm adds.
Listen to Alisson Shore's GARUDA here.
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