After bubbling all over the Internet in the last couple of months, the rumours have been confirmed: Jungkook is Calvin Klein's newest global ambassador!

On 28 March, the apparel brand unveiled its latest campaign starring the BTS member. This comes as Jungkook's first solo brand collaboration, a partnership which he sincerely stands by as he shared in a Weverse live yesterday (27/03).

 

 

 

 

 

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“I have been a fan of Calvin Klein for a long time, and I’m thrilled to be their newest global ambassador. This partnership is very special, as Calvin Klein’s heritage and brand values resonate with me," he shared in a statement to ELLE Singapore.

"My music is how I communicate with my fans around the world, and I see this partnership as an opportunity to connect with them in a new way. I’m incredibly excited for people to see a new side of me in this first campaign for the brand."

Jungkook comes as the latest K-pop star to partner with Calvin Klein, following Mark Tuan of GOT7 and Jennie of BLACKPINK. 

Earlier this year, other members of BTS also announced their partnership with several brands — j-hope with Louis Vuitton, Jimin with Dior, and SUGA  with Valentino, as well as RM and V who have been affiliated with Bottega Veneta and Celine respectively.