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Musicians warn fans of "fake NFT" platform HitPiece

Musicians warn fans of "fake NFT" platform HitPiece

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Numerous music artists have taken to social media to warn fans against a controversial NFT platform.

On Wednesday (02/02), all eyes were on HitPiece, an NFT platform allegedly minting and selling music of artists and bands without their knowledge or permission. Catalogues by countless artists—from the likes of pop powerhouses Billie Eilish, BTS, and Britney Spears to independent Asian acts like Beast Jesus and similarobjects, plus visual artist and musician Louie Zong—and companies like Disney and Pokémon have appeared on the platform, selling as one-of-one NFTs.

According to the HitPiece website, which has been taken down at press time, the platform offers members the chance to "collect NFTs of your favourite songs. Each HitPiece NFT is a One of One NFT for each unique song recording. Members build their Hitlist of their favourite songs, get on leaderboards, and receive in real life value such as access and experiences with Artists."

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While this may appear to be a new source of revenue for members as it "powers music in the metaverse," hundreds of artists have complained that they have not signed up for HitPiece, yet are already on the platform without their consent. 

Subsequently, HitPiece replied to their complaints via Twitter, writing that their claims are "not accurate" and urging artists to send a DM, adding, "Your music isn't on our site, nor do we stream music."

According to the NFT platform's roadmap, they currently are not accepting major cryptocurrencies but accept credit and debit cards as a method of payment. As users won't be paying with any cryptocurrencies, their purchases won't be locked into the blockchain or reveal the purchase of ownership.

HitPiece has since released a statement on the matter. They write, "Clearly we have struck a nerve and are very eager to create the ideal experience for music fans. To be clear, artists get paid when digital goods are sold on HitPiece. Like all beta products, we are continuing to listen to all user feedback and are committed to evolving the product to fit the needs of the artists, labels, and fans alike. "

In response to their statement, artists like Kamtin Mohager asked for further explanation on how they will be paid. The self-proclaimed 'King of Otamatones' TheRealSullyG, also clapped back, writing, "The worst thing about this is how they are so willing to take advantage of artists who don't have a big enough voice. As artists, we're just trying to make a living, but things like this delegitimize all the blood, sweat, and tears we've put into our work."


Portland-based musician and producer RAC launched Six X, an NFT creative industry way back in 2017.

To promote their latest single 'The Chapeltown Rag', Slipknot released an NFT website featuring nine animated images that play snippets of audio recordings. 

Most recently, DJ and record producer Steve Aoki launched A0K1 Credits, the building block of the A0K1VERSE

Kings of Leon became the first band to release an album as an NFT in 2021 with their album When You See Yourself. Apart from the album, the 'NFT Yourself' tokens offered fans live-show perks and exclusive audio-visual art.