Universal Music Taiwan has welcomed William Hsieh as its new Managing Director. 

The news came in an announcement today (28/9) by Universal Music Greater China (UMGC), a division of Universal Music Group (UMG). A seasoned industry executive, Hsieh will also serve as Senior Vice President of UMGC. He will be based in Taiwan and reporting directly to Timothy Xu, Chairman and CEO of Universal Music Greater China.

Hsieh's career journey in the music industry started when he interned with Sony Music Taiwan way back in 1993. Throughout the decades, he has taken on roles in the likes of EMI Music and Sony Music Greater China, before diving into the tech industry. 

Timothy Xu, Chairman and CEO of Universal Music Greater China, shared, " We are enthused to welcome William Hsieh to the management team of Universal Music Greater China. I have confidence that, given William's multifaceted industry experience and his profound grasp of the content business, he is perfectly positioned to spearhead our business expansion, innovation, and growth for the Taiwan market. Taiwan’s pop music culture holds an indispensable value in the wider Chinese music scene, and  I look forward to working with William to further amplify Chinese music across the Greater China region and onto the global stage."

William Hsieh said, " I'm thrilled to be returning home to Taiwan, especially with the privilege of leading Universal Music Taiwan - a music company with an unparalleled legacy. My sincere gratitude goes out to Timothy for placing such trust in me. Over my three-decade-long career, from traditional record labels to tech-driven startups, music has remained my guiding thread. It's deeply gratifying to come back to the music industry, the very starting point of my professional journey. I look forward to collaborating with our exceptional team at Universal Music to cultivate talent, bridge cultures, and forge innovative partnerships across this vibrant landscape. Collectively, we will harness the vast potential our region presents.”