Ahead of the global launch of VenewLive, Big Hit Entertainment and Kiswe has revealed that they have partnered with entertainment companies YG Entertainment and Universal Music Group (UMG). 

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VenewLive is the first project to come out of KBYK Live, a joint project between cloud tech firm Kiswe and Korean entertainment agency Big Hit Entertainment. In an announcement made earlier today (10/02), the two companies confirmed that YG Entertainment and UMG have invested in the new livestreaming platform. 

We are so excited to officially announce @BigHitEnt, @UMG, @ygent_official & @KisweVideo's partnership for the global launch of VenewLive!

Stay tuned for exciting concerts & events coming your way✨https://t.co/yXBb2hDhkO@Variety

— VenewLive (@Venew_Live) February 10, 2021

Through this new partnership, the four companies plan to expand VenewLive's global reach, improve its technology, and better showcase artists. 

In an interview with Variety, Big Hit Entertainment's Global CEO Lenzo Yoon says, "Big Hit’s attempts to maximize the fan experience are not limited to entertainment, but also [extend to the implementation] of various technologies. Our dream and goal is to provide the most advanced technology currently available so that fans can experience the artist’s content in the best way possible under any circumstances."

VenewLive will continue to build on the livestreaming technologies set by Kiswe who previously has worked on BTS' BANG BANG CON: The Live and Map of The Soul ON:E, both of which set records for the most concurrent viewers during an online concert. 

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"VenewLive offers some of the most creative and memorable opportunities for today’s artists to globalize their art and performances, tailored to enhance the community and fan-experience. We are delighted to join Big Hit, YG and Kiswe as partners in KBYK as we look to help further evolve the opportunities and live streaming experiences for UMG artists and their fans today, and into the future," says UMG Executive Vice President Boyd Muir. 

Breaking into the new normal: 20 virtual concerts in 2020

In the past, VenewLive has hosted all of Big Hit Entertainment's online concerts, including WeVerse's 2021 New Year's Eve Live, SEVENTEEN's most recent IN-COMPLETE concert, and ENHYPEN's first-ever fanmeet.